Bid

An economics term, the word ‘bid’ is used to define a price quote for purchasing stocks or as a proposal for a tender. In the field of website promotion, this term is used for an early simulation of assessing the success of an online marketing campaign. Website promoters and digital marketing executives use bid simulations to test strategies that will ultimately improve their campaign results. By reviewing outcomes and making educated projections, experts can adjust the campaign itself considering the data regarding clicks, costs, views, conversion rates on different keywords, and according to different budgets for every keyword.

Additional Terms:

Google’s Penguin Update
WordPress
Usability
Organic Search Results
Link Building
Landing Page
Google Dance
Indexing
Email Lists
Duplicate Content
Domain
Canonical URL
Blog
Banners
Algorithm
Accessibility
Conversion Rate
Satellite Websites
Joomla
Google’s Knowledge Graph
Drupal
Link Exchange
Long tail
Google Webmaster Tools
Lead
Magento
Keywords
Mini Site
Search Engine
CMS
Site Map
Player Embed
Bread Crumbs
Google Panda Update
YouTube Channel
Contextual Advertising
Open Source
Google’s Search Engine Robot
Meta Tags
Affiliate Program
CPA - Cost Per Action
CPL - Cost Per Lead
Friendly URL
GDN – Google Display Network
Page Rank
Remarketing
ROI – Return on Investment
RSS (Really Simple Syndication)
SEM-Search Engine Marketing
XML–Extensible Markup Language