Meet our leaders

Carmelon Digital Marketing is headed by industry veterans Yair Carmel and Ofer Wiezel. Our team is passionate, honest, and dedicated to your success. We have an extensive network of partners and collaborators who share our ethics and values. Together, we build long-term relationships based on mutual respect, scrupulousness, and success. We serve hundreds of websites and we have countless success stories to attest our work.

Mr. Yair Carmel

CEO & Founder

Yair Carmel – to friends and close acquaintances Carmelon – founded  Carmelon Digital Marketing in 2009 to put into practice the digital skills he acquired since 1999. Our clients today appreciate and benefit from his expertise in search engine optimization (SEO), traffic analysis (Web Analytics), conversion rate optimization (CRO), mobile marketing  Google advertising, search engine advertising, management  and other smart digital marketing tactics. An inspired out-of-the-box thinker with a passion for people and their dreams Yair brings ideas and strategy together in a synergy of value, trust, and commitment. His pledge to satisfy Carmelon Digital Marketing  beyond expectations is a motto and the higher purpose for the rest of us.

Previous work experience

2005-2009 – VP of Marketing and Partner at Agent Interactive Networks.
2003-2005 – Director of Internet department at DavidShield.
2002-2003 – Director of Marketing & Business Development at Ltd.
1999-2002 – Director of Marketing & Business Development – Ma’ariv  Internet.

Academic Education

Bachelor’s Degree in Political Science and International Relations
from the Hebrew University of Jerusalem.
Bachelor’s Degree in Laws from IDC Herzliya

Mr. Ofer Wizel

COO – VP Clients & Operations, Partner

Ofer active in the digital marketing and internet field since the year 2000. His experience spans decades and he is highly proficient in e-commerce solutions, SEO, Web Analytics, CRO, mobile marketing, internet advertising, affiliate programs, social network marketing, and many other facets of online publicity. Ofer joined the company in 2010 as associate CEO and since, he has been an asset of growth for our company. He is still a pillar in managing Carmelon Digital Marketing, clients, media, initiatives and special projects. Ofer’s know-how and vast experience working with large companies and clients, business-oriented attitude and his creative and innovative thinking, are our most reliable resources.

Previous work experience

Isrotel Hotel Chain – Internet Manager.
Ofer led the establishment of the websites and e-commerce operations
and managed the company's websites.

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