Glossary

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Inbound Link

Inbound Link is a link from one site into another. A link from another site will improve the website SEO, especially if that site is well established and popular

Indexing

Website indexing is a technique for listing the contents of a website using keywords and metadata. This is usually carried out manually by promoters while search engines utilize automated processes such as programmed ‘robots’ or ‘spiders’ to crawl through the entire web visiting web pages and gathering statistics that are used to rank the website.

Internal Link

An internal link is a link that goes to the same domain (e.g., domain.com to domain.com/page2.html) is considered an internal link, and it can also include links to media files, downloads and more.