RateParity, The Conversion Rate Optimization Platform That Boosts Hotels Direct Bookings

Whether it be OTAs, Google, TripAdvisor, or other platforms listing your property, RateParity enables you to compare prices and show them to your potential customers. RateParity’s Super Widget is embedded on the property’s official website allowing visitors to compare online prices without searching on OTA’s websites. In addition, the Super Widget integrates all of the conversion elements hoteliers need to increase direct bookings: special offers, gift cards, vouchers and reviews.

Whether it be OTAs, Google, TripAdvisor, or other platforms listing your property, RateParity enables you to compare prices and show them to your potential customers. The price comparison function embeds on the property’s official website allowing visitors to compare online prices without searching on OTA’s websites. Guests can be sure that the hotel offers the best available rates. To motivate users to book, hoteliers can offer additional perks, such as free welcome gifts and room upgrades.

RateParity’s AI-powered chatbot is an integrated solution that will drive more direct bookings and heighten customer satisfaction around the clock. The tool works on all devices, including desktops, smartphones, and tablets. The chatbot displays the best available rates and a direct booking link based on users’ preferred arrival and departure dates, number of guests including children, and number of rooms.

With RateParity, hoteliers have a wide array of tools that lower cart abandonment rates, identifying guests who have dropped out of the booking process and bringing them back: exit popups and automated email reminders persuade users to complete the booking process. Targeting is based on smart data, including the users’ last searches and custom preferences. It only takes several minutes to activate the cart abandonment feature via the RateParity dashboard.

RateParity’s messenger function is customizable: you can deliver call-to-action messages, Q&As, and notifications based on user intent, browsing data, and website surfing patterns. The special  offers messaging feature entices guests to book their next vacation at your hotel. The pop-up management tool gives potential guests a sense of urgency, delivering the right message at the right time. RateParity’s intuitive system helps you select the notifications that meet your prerequisites while satisfying customer expectations.

RateParity comes with a review widget featuring verified testimonials from guests. These are displayed directly on your hotel’s website. Use it to put your best foot forward: highlight the property’s hallmarks that encourage direct bookings, upgrades, and special purchases. The widget aggregates reviews from OTAs and other sources and delivers a score summary. A higher score points to a higher number of positive reviews. Review scores give site visitors a sense of your hotel’s quality and value, leading to more direct online sales.

Deals and promotions are presented to visitors with a link to the promotion page during the ordering process. The system will automatically retrieve the relevant promotions and deals and display them in an attractive manner while the user is browsing the various website pages.

Automatic pop-up tools are utilized for advertising deals and promotions, benefits for direct ordering and messages motivating users to take action. These prevent visitors from leaving the site, encourages order completion, and improves the site’s conversion rate.

These are personalized alerts based on users’ behavior on the site. All information is automatically extracted from the booking engine according to the visitor’s behavior in real time. To create a sense of urgency and complete the reservation, the system can, for example, show the visitor how many people have already booked a certain room or show how many rooms are left.

Give visitors the option to purchase vouchers and gift cards for themselves or others. In this way you can create and increase awareness of your hotel brand, even among audiences you haven’t yet reached. They can be used for a vacation, a spa treatment, a meal at the hotel restaurant or any other product which can be purchased in advance and redeemed through the booking engine.

RateParity’s intuitive dashboard displays all the data on the platform allowing for in-depth analysis crucial to improving performance. Such data includes revenues, orders, voucher and gift card transactions and more. Via the dashboard, you can configure the Super Widget and choose which features will be displayed in it, as well as customize it for each of your website’s pages.

Maximize your hotel's control over offline bookings with unprecedented ease.
Quotelier's comprehensive hotel booking software empowers you to effortlessly manage requests, allowing you to concentrate on enhancing profitability and delivering exceptional service.

• Get more direct bookings without overpaying for advertising.
  Optimize your conversion rates.
• Use the right tools to improve the customer experience and
  encourage more verified reviews.
• Increase revenue by reducing cart abandonment rates.
  Use tools such as automatic exit popups and personalized
  emails containing last search data.
• Communicate better with your potential clients.
  Answer frequent Q&As around the clock.
• Sell more ancillary services or amenities to improve your
  property’s bottom line.