Content Marketing
Content marketing is marketing strategy approach of creating content that a target audience finds relevant and valuable and attracting existing and potential customers through content creation. Most of the content marketing will be at one of these formats: podcasts, videos, email auto responders, white papers, articles, Social media, professional landing pages, infographics etc.
Content marketing is about informing your potential clients without a selling them, by creating the right content to the right targeted buyer, and provide interesting and valuable information.
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